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WHAT LICENSORS / AGENTS HAVE TO SAY“Gary Caplan has been a great partner and friend to Warner Bros. Consumer Products since its inception over 20 years ago. His institutional knowledge and relationships in the business are second to none and he has been a tremendous asset to the licensing industry. Gary continues to make meaningful contributions to our team here at WBCP and we all look forward to an ongoing working relationship with him in the future.” Dan Romanelli
"Licensing consultants with a strong understanding of the business can play an important role in facilitating the relationship between licensees and licensors and bring opportunities to both sides of the table. Josh and Gary have a breadth of experience, expertise and knowledge of how the business works, and bring true value to our industry" Christina Miller
“Gary Caplan is one of the most, if not the most, recognizable and respected figures in the licensing community. His exceptional knowledge of the overall industry along with the superlative relationships he has established with all of the studios and entertainment companies makes him invaluable to the manufacturers he represents. We value Gary for his tireless energy as well as the tremendous client list he has established which consists of undoubtedly the top manufacturers in their respective product categories.” Juli Boylan
“The vast majority of consultants possess a licensing ‘know-how’.” Fewer possess a licensing ‘know-who.’ And still fewer can satisfactorily connect the dots between the ‘know-how’ and the ‘know-who.’ Gary Caplan connects those dots better than any consultant I know; and the IMG door is always open to him and his clients.” H. Richard Isaacson
"Gary Caplan is at the forefront of the licensing industry. As a negotiator Gary is a real pro. He is honest, knowledgeable, tough but fair. I continue to learn the 'ins and outs' from Gary and use him as a professional resource. The industry owes a lot to Gary's of the world." Tim Rothwell
"Gary Caplan, Inc. is not just a consulting firm who negotiates deals for their clients. They work with every licensor from the first day of the contract until the last. Most consultants stop caring after the contract is signed; not Gary and Josh, they work hard for their clients." Alyssa J. Tucker
“It is a pleasure to be associated with Gary Caplan. He combines quality, honesty, professionalism, experience, and a genuine personal interest in you as well as your business. He takes the time to listen. Quickly identifies solutions. And has the ability to deliver results. Gary makes things happen while others are still identifying the issues. I am proud to call Gary a friend.” Steve Bobowski
"Gary Caplan's knowledge about licensing has made him a 'go to' resource for me regarding licensing issues and trends in the industry. If a manufacturer or company is looking to get into licensing, a knowledgeable consultant can help expedite the process and Gary Caplan would be on my “A” list of consultants to consider." Don Rothwell
“Gary Caplan is an invaluable source of industry information and has his finger on the pulse of what’s happening within the demanding world of consumer products. He has an impeccable reputation and delivers a world-class client list. He is a pleasure to work with.” Cynthia Modders
"From a licensor perspective, licensing consultants provide an immeasurable benefit to a licensor since their clients are product marketers that cross a broad range of product categories. Certain consultants, such as GCI, bring a wealth of licensing expertise and an insight to their respective clients' business. Gary and his GCI colleagues, Josh Wormser and Christi Lantz, are always welcomed by Discovery Global Licensing." Michael Malone
“I have found that the role of the consultant is vital to the success of many licensing programs. Gary Caplan’s experience and expertise in all facets of the licensing industry not only benefit his clients, but licensors as well. I have relied on his counsel many times throughout my career. He’s a true legend in the industry!” Jacqueline Blum
“I have known Josh for almost 10 years and can say that he is a true industry leader with impeccable credentials, knowledge, and contacts within the licensing business.” Karyn Schneider
"There are many marketing and licensing consultants today, and they are a great resource for networking and for staying on top of what is happening in the various areas of licensing. Gary has been a valuable and trusted resource to me throughout much of my licensing career, and I have a special place reserved for him. Having been a long time client of his when I was on the manufacturer side of the business, he was always there for me, and his contributions truly made a difference on my business. Now I am on the Agency side representing many important clients and corporate brands, and I now see Gary from a different point of view. He not only looks for opportunities for his licensee clients, but he also continues to help me in my business as an agent." Nell Roney |
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